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The Haunted Halloween returns to Hong Kong Disneyland Darkness intensifies as it invades a whole new territory of the Park Beginning September 26, 2008, for 37 heart-pounding and haunting days until November 1, 2008, an expanded and intensified dark force will rule over the Resort during the Haunted Halloween at Hong Kong Disneyland. The Darkness will return stronger than ever, extending its reach into Adventureland, daring adrenaline junkies, scare fanatics and the curious to step into this uncharted territory. This never-before-seen frightful experience will come to life at Hong Kong Disneyland this Halloween season. The Dark Forces Expand Their Territory - All-New Haunted Experiences in Adventureland The Darkness of the Haunted Halloween will take over even more of Hong Kong Disneyland this year. With the dark forces expanding their domain into Adventureland, Guests will encounter the recently discovered Demon Jungle. Treasure seeking, tomb raiding explorers made their camp on a sacred burial ground enraging the demons below, who are now seeking vengeance on all those who enter. Guests will need all their willpower to escape, and finding the exit will definitely be a challenge. This terrifying experience is specially designed for Hong Kong Disneyland! If Guests are lucky enough to escape, they will face another unexpected challenge on the Adventureland Haunted Trail. A Halloween-themed photo hot spot by day, it will be transformed into a mist shrouded trail on Friday and Saturday nights, inhabited with creatures such as Zombies, Gatekeepers and Pirates, as well as grinning Pumpkin Men that will have Guests jumping with fright. More Traces of Intensified Darkness Found Back by popular demand, the Resort's exclusive Glow in the Park Halloween Parade will feature more spectacular UV lighting effects as it glows in the dark, creating engaging experiences and spectacular effects. Jack Skellington as the Pumpkin King, Dr. Finklestein together with Sally from The Nightmare Before Christmas, Disney's Villains, zombies and acrobatic Red Devils are all part of the scare. Watch out for the rousing finale as the Ghost Pirate Ship makes its premiere in this year's parade! The Main Street Haunted Hotel will reopen this year. The ghost of Victoria Maxwell will be up to her ultra scary antics at the hotel; there will be new spine tingling scares as she welcomes new and returning victims. Even Guests who escaped last year are welcome to check-in, but will they manage to check-out...? More traces of darkness will be found at Tomorrowland as Space Mountain is transformed into Space Mountain - Ghost Galaxy. Get lost in the terror of a frightening soundtrack and the hair-raising visual effects, with scary apparitions and ghoulish monstrosities around every treacherous bend. The immersive experience begins the moment Guests enter the Resort with all-new spooky décor including Pumpkin King Jack Skellington and Sally greeting Guests from the Main Gates. In addition, there are 160 all-new merchandise items as well as Halloween themed menus and drinks. "The Haunted Halloween at Hong Kong Disneyland was an overwhelming success last year and it was only through the Disney Difference that Guests were able to experience a totally immersive and interactive Halloween event," said Maple Lee, Vice President, Marketing of Hong Kong Disneyland. "According to statistics from Guest surveys, satisfaction levels during the Haunted Halloween 2007 reached 90%! This year, we have created an even more frightening and extensive Halloween experience." With young adults in mind, the Resort will once again launch a limited time Halloween evening ticket for Fridays and Saturdays. Designed for entry after 6:30pm (the Park will remain open on these days until 11:00pm), night goers can experience the intensely dark Haunted Halloween at its peak. Evening tickets will cost HK$198 for all age categories. "Last year, the majority of Guests visiting the Haunted Halloween at Hong Kong Disneyland were aged between 18 and 24. We are confident that our evening ticket will once again offer a flexible option to our young adult Guests this year." Beginning August 27, 2008, day tickets and evening tickets for the Haunted Halloween at Hong Kong Disneyland can be purchased at the Main Gate of the Park, through the Resort's website, at the Hong Kong Disneyland Ticket Express at MTR Hong Kong Station as well as at select Circle K outlets. A special ticket booth located at the Peak will also be opened on September 3, 2008.
For more information about the Haunted Halloween at Hong Kong Disneyland,
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Hong Kong Disneyland to Offer Summer "Double Fun" Tickets Hong Kong Disneyland announced the launch of a "Double Fun" Ticket today, that will allow Guests to experience the Park TWICE with one ticket this summer. Beginning tomorrow (July 1, 2008), Guests who purchase the "Double Fun" Ticket, by adding HK$100 to a peak day admission ticket will be able to visit the Park twice during the summer season. The "Double Fun" Ticket is priced at HK$450 (adult), HK$350 (children) and HK$300 (senior); and will be available for sale at the Park's Main Entrance and from the Hong Kong Disneyland Ticket Express at MTR Hong Kong Station. Guests can re-visit the Park on any day of their choice, on or before September 17, 2008. With the Beijing 2008 Olympic excitement approaching and in support of TVB's broadcast of this momentous event, the Park is proud to introduce "Mickey Presents Dream Sports Moments". On August 8, Hong Kong Disneyland will broadcast the opening ceremony live in the Park; joining the celebration of this auspicious occasion will be Mickey Mouse and his Gang, the Cast of High School Musical: LIVE! and 500 Disneyland Cast Members. In addition, from August 9 to 24, the Park will broadcast the gold medal highlights from the Beijing Event once a day. "Mickey Presents Dream Sports Moments" will fill the Park with a festive sporting spirit that will further enhance the Guest experience. Hong Kong Disneyland will also host an Asia-wide school dance competition "High School Musical" My School Rocks! Asia Final 2008, inspired by the popular Disney Channel Original movie "High School Musical". In Hong Kong, enrollment began in May and students have been submitting videos of their choreographed performances online, for the public to vote on; these were created with one of the selected music from High School Musical original soundtracks. On the day of the finale (August 30), the most popular local team will represent the territory in a live competition, against top teams from other Southeast Asian countries and Taiwan. The champions will have the opportunity to rock the Park and entertain Guests by performing with the professional Cast of High School Musical: LIVE! the next day. "We are excited to launch the 2-day 'Double Fun' Ticket, enabling Guests to fully experience the immersive and interactive attractions and entertainment, that the Park will be offering this summer," said Maple Lee, Vice President, Marketing, Hong Kong Disneyland Resort. "Hong Kong Disneyland, as part of the local community, is just as excited about the Beijing 2008 Olympic Games, as the residents of Hong Kong. By supporting TVB's live broadcast of the Games and by hosting Disney-themed sports-related events, we are ready to share the true spirit of sportsmanship with our Guests and the Hong Kong community." With 2-days of access through the "Double Fun" Ticket, Guests of all ages can take the time to experience the array of attractions and entertainment the Park has lined up. Recently launched offerings include Turtle Talk with Crush, "it's a small world", High School Musical: LIVE! and the Muppet Mobile Lab. In addition, back by popular demand, Guests will once again be immersed in the fun-filled and "splashtastic" fun of Mickey WaterWorks Parade.
For more information about Hong Kong Disneyland's summer entertainment offerings,
special sporting events, as well as the "Double Fun" Ticket, please call
1-830-830 or visit our website
Meet the curious Turtle Crush from Finding Nemo at Hong Kong Disneyland A new, totally unique and personalized interactive experience that entertains all ages (HONG KONG) - Scheduled to open on May 24, this Saturday, is "Turtle Talk with Crush", a new addition to the attractions launched in 2008 at Hong Kong Disneyland. Starring Crush, a "totally tubular" 150-year-old sea turtle from the Academy Award winning Disney • Pixar blockbuster Finding Nemo, this fun experience will give guests the chance to engage in live, spontaneous conversation with the animated sea turtle. Set in a cool and indoor "digital underwater" environment, Crush will talk "turtle" with guests in English, Cantonese and Putonghua (available in mid-June) to find out more about the human world for his son, Squirt. Available only during the summer until mid-August, Hong Kong Disneyland will bring guests an immersive story-telling experience through Disney's imagination and innovation. Crush will playfully chat, play and joke with guests as he encourages adults and children alike to interact together. "Crush talks about how his son never stops asking questions and he himself also gets inspired to become more curious, even though he has been living for so long," said Dave Vermeulen, Managing Director, Hong Kong Disneyland Resort. "In this new attraction, we hope our guests will walk away with the fun of always asking questions - the magic key that opens the door to a world of creativity and imagination." Using digital projection and voice-activated real-time animation, Crush engages everyone in the audience in delightful one-on-one improvised conversations and helps them to discover the wonders of his underwater world. He is eager to share the details of his sea turtle life, little known facts about marine life and of course the joys of being a parent. This is just a glimpse of the summer fun to come! Back by popular demand, Mickey's WaterWorks will once again be providing "splashtastic" fun to keep guests wet and cool. With the searing summer heat, Mickey and his pals have taken on the task of keeping the landscape at Hong Kong Disneyland lush and beautiful. Using a variety of sprinklers, hoses and spouts, the gang is ready to water the plants - and the guests! Mickey's WaterWorks will only appear during the summer, so don't miss out. Circle K offers easy access to Hong Kong Disneyland summer fun! Just in time for the exciting summer season, Circle K is offering another convenient way to purchase Hong Kong Disneyland Park tickets. Beginning May 26, 127 selected Circle K outlets will become Hong Kong Disneyland authorised ticket sales channels. Guests will be able to purchase regular and peak day tickets through these outlets at prices which are no different from the prices they would pay when they purchase tickets from other outlets. Selected outlets include those at the MTR stations, the Hong Kong Convention and Exhibition Centre and the Hong Kong International Airport, Terminal 21. Summer 2008 at Hong Kong Disneyland is going to be a dazzling, fun-filled experience. Recently launched attractions and entertainment experiences include High School Musical: LIVE!, Muppet Mobile Lab and of course "it's a small world", the beloved attraction adored by millions of guests of all generations. For more information on the upcoming summer fun, please visit our website. (Source: Press Release, 05/28/08)
"Disney unions from three continents will be in Hong Kong this week to help
build a global trade union alliance in Disney and to boost the UNI
campaign to organize workers at Hong Kong Disneyland." There are major
differences in how Disney labor is treated in Hong Kong vs Florida.
"Hong Kong Disneyland hopes to reverse the fortunes of Disney's first theme
park in China with a marketing campaign geared toward young, well-to-do
Chinese adults."
Rediscover the World of Laughter with "it's a small world" Hong Kong Disneyland's newest attraction brings childhood fun (HONG KONG, March 27, 2008) - In a colorful presentation reminiscent of childhood days, Hong Kong Disneyland announced the countdown to the launch of the "it's a small world" attraction today, an exciting milestone in the Resort's history. The attraction will be officially open to the public on April 28, 2008 and is part of the all-new immersive and exciting experiences the Park will offer in 2008. With elements unique to Hong Kong Disneyland, the "it's a small world" attraction will invite guests to join a world of laughter. The attraction is filled with over 200 hundred Audio-Animatronics ® figures representing children from around the world - dressed in their national costumes, featuring splendid landmarks from numerous countries and, for the first time ever, 38 Disney characters. "it's a small world" takes Guests into the whimsical world of children, where friendship crosses all boundaries and nationalities. ""it's a small world" is a timeless attraction that has delighted generations of adults and children alike across the world, and has deep roots in the Hong Kong community," said Maple Lee, Vice President, Marketing, Hong Kong Disneyland Resort. "The Cantonese version of the theme song has lived in the hearts and minds of Hong Kong citizens for over 30 years because of its simple yet powerful verses composed by legendary lyricist James Wong. The opening of the attraction will be a significant step for the Resort, continuing Walt Disney's vision of uniting all nationalities through the universal languages of music and laughter." Created by Walt Disney and first appearing at the 1964 World's Fair in New York, "it's a small world" was one of the earliest attractions in history to make use of revolutionary Audio-Animatronics ® technology created by the Walt Disney Company at the time. The original artistic designs were created by Mary Blair, a veteran Disney artist, along with Marc Davis an original Disney film animator and Imagineer and the catchy theme song was composed by the Sherman Brothers. Hong Kong Disneyland's version of "it's a small world" builds upon the classic attraction with exciting new additions. "With Hong Kong Disneyland's version of "it's a small world", we had the unprecedented opportunity to expand on a classic attraction and seamlessly blend local, regional and international elements," said David Minichiello, Art Director, Walt Disney Imagineering. "Four new languages, Cantonese, Putonghua, Korean and Tagalog, have been added to the classic theme song. Combined with expanded sections, all-new scenes and the incorporation of familiar Disney melodies with the theme song, we have brought a truly unique offering to Hong Kong." Disney Characters & Artistic Design For the first time ever, in addition to the hundreds of dazzling and brightly decorated figures of children, the attraction will feature 38 Disney characters in their countries of origin. These dolls, toys and animated props will offer a fresh new perspective on the classic attraction, while remaining true to the artistic style created by Mary Blair and the original Walt Disney Imagineering team. Expanded Sections, New Scenes & Sets The expanded Asia scene will feature famous landmarks such as the Great Wall of China and the Temple of Heaven. The Middle East has its own scene and new sets have also been added to the Americas scene. Guests will see Aladdin and Jasmine on their magic carpet in the Middle East scene and meet Woody and Jessie from the Disney/Pixar Toy Story films while sailing by New York's Empire State Building and San Francisco's Golden Gate Bridge in the Americas scene. A Classic Re-recorded Complementing the dazzling and colorful scenes will be the "it's a small world" theme song. Walt Disney tasked the Sherman Brothers with making the "it's a small world" theme song "simple, catchy, and able to be sung in many different languages". The duo far exceeded this goal and to this day, generations of adults and children enjoy this tune about friendship and mutual understanding. Hong Kong Disneyland has re-recorded the classic song in four new languages, Cantonese, Putonghua, Korean and Tagalog. In total, "it's a small world" will be sung in nine different languages at Hong Kong Disneyland. In addition, the theme songs of several Disney animated features have been interwoven into the attraction's soundtrack. A Unique Facade One of the defining elements of Hong Kong Disneyland's version of "it's a small world" is the facade. Inspired by the facades at Disneyland, California, Tokyo Disneyland and Disneyland Paris, a unique color palette was specially created to match the attraction's surroundings. The facade itself will have an extensive and stunning LED lighting system that will sparkle and glitter each evening. At the centerpiece of the facade is the Small World Clock Tower. Just like its brothers and sisters across the globe, the clock will chime at the appointed hours and will feature a classic toy parade, with a newly added Chinese Opera character.
For more information on "it's a small world", please visit:
Disney is still struggling to draw visitors to its new park. "it is
important that Disney gets back on track by connecting with Chinese consumers,
understanding what they want, and delivering entertainment and products of
a high quality. They still have a long-way to go."
"Walt Disney Co. is counting on following
a marketing makeover designed to make a classic American theme park look
a lot more Chinese. It is hoping to transform China's coming year of the
rat into the "Year of the Mouse."
"The Walt Disney Co. may increase its stake in its struggling Hong
Kong Disneyland theme park as attendance figures falter."
"Hong Kong Disneyland unveiled new Chinese New Year outfits for Mickey
and Minnie Mouse created by designer Vivienne Tam on Monday as part of
the park's efforts to boost its appeal to Chinese tourists after a dismal
second year."
"Wednesday Walt Disney Co's second outpost in Asia has missed its attendance
goals for two years running in the face of stiff competition from incumbent
local competitor Ocean Park."
"Walt Disney Co. said it agreed to waive management fees to support its
unprofitable Disneyland park in Hong Kong for two years, and will
also defer charging royalties over the same period... Critics have said the
Hong Kong park lacks an adequate number of attractions to draw in
visitors."
"The Apple Daily reports that the government, disappointed by attendance
figures, will not provide cash to the park, and is in negotiations with
the Walt Disney Co. (NYSE: DIS) to discuss other options, which might include
the giving of more land or selling down its stake in the park to free up
funds for the park."
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